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ASO Manager – London, UK – Mobile Games

Project: Mobile Games

Our client is seeking an App Store Optimisation Manager with a comprehensive understanding of App Store and Google Play to join their fast-growing studio.

The successful candidate will contribute to the development and execution of ASO games strategy and lead and subsequently extend these across all the company’s global markets


  • Be able to independently create and frequently refreshing of App Store metadata
  • Understand the algorithms that power App Store & Google Play Store
  • Strong numerical skills
  • Effective time management and project management skills
  • Excellent communication skills
  • Experience of ASO in other game/app products or agency.


  • Develop best in class ASO strategies across the App Store (Apple) and Google Play Store (Android)
  • Work with localisation to ensure all our App Stores are effective
  • Collaborate with the Creative Marketing team to create new assets for the App Stores
  • Execute the best keyword optimisation strategies across all our games
  • Monitor the performance & own the reporting function of our App Store marketing.
  • Create & execute a strategic roadmap for A/B testing in all app stores
  • Work closely with the wider Marketing team to ensure consistent and impactful custom app store pages and app store experiments.


  • Yearly CPD allowance
  • Health insurance, Dental, Life, and Critical Illness cover
  • Subsidised gym membership and cycle to work scheme
  • Regular company events and rewards

Interested in finding out more about the studio and project? Apply now or call directly today on +44 1206 214 412!

ASO Manager – London, UK – Mobile Games

London, UK
Full time

Published on 12/10/2021

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