Marketing Manager -- Mobile Games

"To apply: Ref - 5273400. Marketing Manager – Mobile

A successful gaming company within PC / Console area are looking to branch out by developing games for mobile and wish to hire a Marketing Manager focused on Mobile gaming for them.

This role would work as a general marketer for their mobile games covering all the areas from branding to strategy to ASO.

Role

• Develop and implement mobile marketing plans for the company’s mobile game releases (live service included) in the UK and EMEA regions in accordance with the Global communications strategy.

• Work closely with other members of our Marketing team including Social Media Specialist to integrate mobile marketing strategy to a larger marketing campaign

• Monitor western and global trends and best practices across mobile marketing tools, apps, and networks.

• Measure, analyse, review, and report the effectiveness and impact of mobile marketing campaigns (ROI) in an effort to maximize results.

• Make recommendations and research trends in monetization strategy of our mobile games.

• Create innovative marketing programs and/or partnerships to drive customer acquisition

You

• 3+ years experience within F2P Marketing within the gaming sector

• Experience in using UA, Monetization within mobile gaming

• Experience with running strategic marketing campaigns within mobile gaming

• Knowledge and experience in using mobile app tools, i.e. Sensor Tower, App Annie

Location – Letchworth Garden City – Office based weekly role

To apply please email Mahyar@ or phone 020 7580 6018 for a confidential chat (ideally over your cv / resume). We value close, personal relationships with our candidates and applications by this method tend to be more successful.

Please click for more Games Jobs or Sales, PR and Marketing Jobs"