Marketing Analyst

Games Jobs - Business / Analysis / Metrics - Leamington Spa

Job Title Marketing Analyst
Job Category Analysis / Metrics
Job Description Kwalee is an expanding, independent mobile game developer based in the beautiful town of Leamington Spa, England, within the area known as Silicon Spa.

Kwalee has rapidly become a key industry player in mobile gaming, launching several hit games including TENS!, SPILLZ and Looper!, with millions of players around the world.

The company was founded in 2011 by David Darling (CBE awarded by the Queen), co-founder of Codemasters and comprises of a highly skilled and creative team, including the original creator of the Micro Machines video games (yes, you read well, we have celebrities here!).

As Marketing Analyst you’re creative, enthusiastic and looking for an opportunity to work in next generation mobile gaming.

What you tell your friends you do

“Analysing and marketing amazing mobile games!” 

What you will really be doing
  • Gathering, analysing and sharing data for F2P mobile marketing campaigns and marketing-related in-game features
  • Provide insights and suggestions for how to improve the KPIs to make our games as successful as possible
  • Working within the marketing department to plan future activities and adjust current actions relating to campaign and game performance

 How you will be doing this
  • Part of an agile and creative team and work closely with them to coordinate efforts and get the best results
  • Think creatively and be motivated by challenges and constantly striving for the best
  • Work with cutting edge technology, if you need software or hardware to get the job done efficiently, you can get it


Our talented team is our signature. We have a highly creative atmosphere with around 30 staff where you’ll have the opportunity to contribute daily to important development decisions. You’ll work within an extremely experienced and passionate team, including David Darling and the creator of the original Micro Machines video game. 

Skills and requirements
  • Strong analytical, mathematical, data mining and problem solving skills
  • Experience in an analytical role in which you have made metrics driven recommendations
  • Ability to extract data, integrate it from different data sources and generate queries/reports
  • Analytical coding experience with Python, R or other languages
  • A creative mindset motivated by challenges and constantly striving for the best
  • Interest in mobile games and mobile games marketing
  • You must have the right to work within the UK

  • Experience querying databases such as Elasticsearch, Couchbase, SQL, etc.
  • 2:1 or higher degree in a related discipline e.g., computer science, programming, maths

 We do we offer
  • We want everyone involved in our games to share our success, that’s why we have a generous royalties scheme where 15% of the profits of each game are shared with the team
  • In addition to a competitive salary we also contribute to your pension, offer private medical cover and life assurance
  • Creative Wednesdays! (Complete freedom to design and make your own games every Wednesday)
  • 25 days of paid holidays plus bank holidays
  • Quarterly team building days - work hard, play hard!
  • Monthly employee awards
  • Free snacks, fruit and drinks

Our philosophy

We firmly believe that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible. 

Location Leamington Spa
Job Category Business / Analysis / Metrics
Date posted 17/07/2018
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