Game Designer (F2P Mobile)

"To apply: Ref - 5393300. You’ll own the whole design process, from early ideas and research to prototyping, building content, and shipping improvements post-launch. You’ll help shape gameplay systems that feel great, and use player data to keep improving the experience.

**What you’ll do**

- Take concepts from idea → prototype → implementation → live updates

- Build and iterate in Unity (levels, mechanics, gameplay tuning)

- Design and balance levels/systems/economies using player data

- Think about pacing, difficulty curves, player motivation, and retention/engagement

- Work closely with a small cross-functional team and communicate clearly

**What you bring**

- Real passion for mobile games (F2P especially) - Solid game design + UX thinking, plus player psychology

- 3+ years experience in F2P mobile design - Shipped at least one commercially successful title (concept to launch)

- Strong knowledge of casual / hybrid casual / mid-core mechanics

- Practical Unity + Excel experience

- Comfortable using AI tools as part of your workflow

- Great communication, comfortable in a small team

**Nice to have**

- LiveOps experience

- Can dig into game data and draw insights without always needing analysts/PMs

- Experience in small teams (~7 people) or startups

- Can mock up wireframes / early UI ideas when needed

To apply please email Natalie@ or phone 020 7580 6018 for a confidential chat (ideally over your cv / resume). We value close, personal relationships with our candidates and applications by this method tend to be more successful.

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