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Insights Manager

Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 750 million downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Traffic Cop 3D and Makeover Studio 3D. Alongside this, we also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join TENS!, Eternal Hope and Die by the Blade. 

With a team of talented people collaborating daily between our studios in Leamington Spa, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, the Philippines and many more places, we have a truly global team making games for a global audience. And it’s paying off: Kwalee games have been downloaded in every country on earth! If you think you’re a good fit for one of our remote vacancies, we want to hear from you wherever you are based.

Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters for many years, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts. Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle. Could your idea be the next global hit?

What’s the job?

As an Insights Manager you’ll be responsible for ensuring the games we make and publish are optimally tailored to delight their audiences by helping the Casual Game department to understand what the market at large and consumers within a game are most excited about. 

What you tell your friends you do

“I’m like a detective, searching for clues and gathering evidence to help the game teams solve the riddle of how to make the best possible game”

 What you will really be doing

  • Work with development, publishing and marketing to create actionable research initiatives that address strategic level decision making

  • Combine quantitative and qualitative data from both market and consumer research to create an optimal balance for teams to act upon

  • Be part of the game creation and release process from idea creation and testing to optimizing live game performance by supplying data in response to requests from our teams or from market and consumer research more broadly

  • Present the results of research projects, turning data and sentiment into recommendations and actions that can be understood by a range of disciplines.

  • Create standards and processes that we will use to run effective research projects

  • Source, manage and direct outside research agencies

  • Helping to recruit and build up the Insights function within Kwalee

How you will be doing this

  • You’ll be part of the Casual Games department and have access to industry standard tools and datasets and our own Kwalee data platform 

  • You'll work closely with dept Heads and team Leads to understand their need for insights, prioritize and find synergizes within your own efforts 

  • Bring together the right partners to work and manage their methodologies to get the desired results and the ongoing relationships with these providers


Our talented team is our signature. We have a highly creative atmosphere with more than 200 staff where you’ll have the opportunity to contribute daily to important decisions. You’ll work within an extremely experienced, passionate and diverse team, including David Darling and the creator of the Micro Machines video games.

Skills and Requirements

  • At least 4 years of experience in a relevant role (e.g. consumer/market research and insights either at a research firm or an internal research function in an adjacent field such as media or entertainment)

  • First rate analytical thinking and quantitative data management skills 

  • Passionate and knowledgeable about being a representative voice of the consumer when running player research

  • Strong presentation skills and can weave a narrative from the threads of data and insights available

  • Passion for games and knowledge of industry trends and key players

  • Strong communication skills, both written and verbal, with excellent interpersonal skills

  • Highly organised, with strong attention to detail

We offer

  • We want everyone involved in our games to share our success, that’s why we have a generous team profit sharing scheme from day 1 of employment

  • Creative Wednesdays! (Design and make your own games every Wednesday)

  • Great work-life balance with flexible working hours

  • Quarterly team building days - work hard, play hard!

  • Monthly employee awards

Our philosophy

We firmly believe in creativity and innovation and that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible.

Kwalee makes games to bring people, their stories, and their interests together. As an employer, we’re dedicated to making sure that everyone can thrive within our team by welcoming and supporting people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances. With the inclusion of diverse voices in our teams, we bring plenty to the table that’s fresh, fun and exciting; it makes for a better environment and helps us to create better games for everyone! This is how we move forward as a company – because these voices are the difference that make all the difference.

Insights Manager

United Kingdom
Full time

Published on 04/22/2022

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