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Senior Business Manager – Digital Sales

Function: SWP Digital SalesLocation: SEGA HQReporting to: Director of Digital Sales POSITION SUMMARY: The Senior Business Manager will report to and support the Director of Digital Sales, handling PC Direct to Consumer business, 1st Party digital commerce relationships and internal stakeholders for specific SEGA Studios and 3rd party digital businesses. Working with the Director of Digital Sales and the wider Commercial Publishing team, this person will manage the day-to-day business with business contacts, including new release planning, pricing, promotions and special projects. Additionally, through organisation and communication with key internal stakeholders (SEGA Content Pillars, Commercial Publishing, Brand, Marketing, PD, Legal, Finance and local territory teams), this individual will help ensure all programs are in line with the global business goals. KEY RESPONSIBILITIES: 

  • Manage and deliver the SEGA Digital Sales Business Plan target.
  • Support SEGA’s Pillar teams with launch & lifecycle planning strategies and implementation.
  • Work with internal global stakeholders to integrate Digital into the wider program of activity for SEGA.
  • Develop, maintain, and grow the day-to-day relationships with 1st Party and 3rd party partners in EMEA and NSCA, positioning SEGA as a key business partner.
  • Manage day to day partner requirements, level of business, agreement status.
  • Develop and implement programs to support new and existing digital content on the current and new platforms and through supporting marketing activity.
  • Work with key internal teams (Brand, Marketing, PD, Operations) to deliver product releases and secure the appropriate support as required.
  • Internally liaise with the broader Commercial Publishing, Operations, Legal, Marketing, PD, Legal, Finance and local business teams to ensure activity is regionally and globally optimized.
  • Manage and lead on all commercial matters (pricing, promotions, forex) for SEGA content.
  • Become a subject matter expert in the areas that deliver digital commercial success.
  • Be at the forefront of new digital initiatives and provide insight on potential new digital opportunities.
  • Support the Director of Digital Sales in the long-term growth of Digital business.
  • Participate in internal planning discussions, e.g. provide feedback on upcoming digital product SKU configurations and program opportunities.
  • Develop and potentially lead ad-hoc special projects to support the wider 1st Party relationships.
  • Evaluate and recommend content for Sega’s future Digital catalogue.

 REQUIRED KNOWLEDGE, SKILLS AND EXPERIENCE: 

  • Experience working with digital content within a Commercial, Business Development or Marketing role.
  • Experience in delivering commercial targets.
  • An expert understanding of the digital ecosystems is required.
  • An experienced communicator with internal and external stakeholders.
  • Able to understand the different regional business nuances.
  • Experience in delivering project-based work.
  • A creative thinker with a proven track record of problem solving.
  • Accomplished in relationship building and negotiation.
  • Experience working across EMEA and NCSA market preferred.
  • Proficient in MS Office (Word, Excel, PowerPoint).

 This job description is an accurate reflection of the duties and responsibilities of the post as at the time of writing but will be changed from time to time as the job is a career development job which will be adjusted according to the progress of the job holder. It does not form part of the contract of employment.

Senior Business Manager – Digital Sales

Brentford, UK
Full time

Published on 5 Aug 2024

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